The Rewards of Membership
As a member of Tourism Toronto, your business will beneft from strategic exposure, effective business leads and inside industry access. Our membership programming functions to help you, our valued member, thrive in a competitive tourism market. Tourism Toronto is your partner for success.
Exposure
We put your business in front of visitors' eyes when they need it most - in trip planning stages and once they've arrived:
Website
Reader friendly and easy to navigate,
www.SeeTorontoNow.com offers visitors the chance to preview our city before they arrive. Features include; an extensive calendar of events, pages that highlight the arts, nightlife, family, green city, pride, luxury and festivals, and a search tool which will direct visitors to exclusive member listing pages (that's right, your business gets an entire page).
Total Visits in 2009: 3,501,952
Toronto Visitor Guide
Divided into several helpful sections, this pocket size guide makes getting around and seeing the best of Toronto easy. From Transportation, Neighbourhoods, Attractions, Restaurants and Shopping this guide is designed to maximize visitors' time and enjoyment of the city, and your business.
Distribution: 650,000**
Toronto Magazine
An attractive, clever, inspirational vacation planner to be distributed widely in Mexico, Europe, the U.S and Canada. Featuring compelling editorial, rich photography and thoughtful perspectives on our city, Toronto Magazine is an intelligent, creative and comprehensive showcase of our city.
Distribution: 250,000**
Consumer Marketing Campaigns*
Targeting our many visitor markets strategically through advertising efforts, these campaigns provide our members with opportunities to be part of the promotion of our remarkable destination.
Travel Media Exposure
Our communications department works with hundreds of travel writers each year and distributes an e-newsletter featuring members new products and services to a database of over 1,000 travel journalists.
*Enhanced benefits, additional participation fees may apply
**2009 distribution
Business Leads
From citywide conventions, senior tour groups to individual inquiries, our core departments work especially hard to give your business successful leads.
MC&IT*
Tap into our Meeting, Convention & Incentive Travel departments sales efforts, and receive Confdential Convention List (CCL) to reach meeting professionals and convention delegates.
Client Services
Our Client Services team assists meeting professionals with confrmed meetings and conventions in Greater Toronto. They deliver business opportunity notifcations (BONs), which are qualifed leads, to members and refer only member products and services.
Leisure Trade
Members with the resources to accommodate groups beneft from working closely with our Leisure Travel Trade department. This team serves group travel markets - students, senior, FIT (independent travel), auto clubs, etc. and refer only member products and services.
Sales Centre
Tourism Toronto's Sales Centre receives nearly 60,000 calls each year from travellers planning to visit Toronto - and our agents promote only member products and services.
Inside Industry Access
Through statistics and networking Tourism Toronto provides you as a member the inside edge of our industry.
Networking
Tourism Toronto holds many exclusive events that provide a forum for members to interact and fnd synergies that facilitate business with one another. Upcoming events can be found in the Member Events section of our website at www.seetorontonow.com/Members.aspx.
Research
Tourism Toronto continually conducts and shares extensive research on industry trends which provides your business an edge above the rest.
- Attend a Member orientation
Learn more about how each of Tourism Toronto's fve core departments are working to bring tourism business to Toronto and to deliver a remarkable destination experience to our visitors.
- Update your listing
Keep your listing current and creative - your listing in Tourism Toronto publications and online is your introduction to many lucrative markets. So take the time to write colourfully and upload your logo and a photo to add visual impact by using the "Edit Member Record" function on our site.
- Book a Member spotlight
Present your organization, products and services to Tourism Toronto and bring it to life for our Sales and Marketing Staff. The more we know about your business, the better we can convey it to our clients.
- Start Networking
Attend one of our valuable member events and use our Membership Directory to contact and collaborate with other members.
MAXIMIZE YOUR MEMBERSHIP
There are even more ways your Tourism Toronto membership will assist you in marketing your business to the more than 20 million visitors to Greater Toronto each year:
- Exclusive advertising opportunities in Tourism Toronto publications*
- Access to local, regional, provincial and national tourism research
- Member decals to proudly display online and at your property
- Quarterly “New Product Updates” to tour operators
- Being part of a dynamic, dedicated association that truly represents and supports the GTA’s tourism industry
*Enhanced benefits, additional fees may apply
For more information:
• visit www.seetorontonow.com/Members.aspx
• email us at membercare@torcvb.com
• call 416-203-2600 and ask to speak to a Member Care Representative