Tourism Research

The Toronto region welcomes visitors from over 200 countries every year.  This page provides information on who they are, where they come from and what they do when they’re here, as well as a range of statistics on tourism in the region.

Tourism Toronto’s Corporate Annual Reports
Click Here »

Tourism in Toronto: A Market Analysis
2009 Market Report »

Special Reports
Economic Impact of Trade and Consumer Shows »
Executive summary only »
This report conducted by the University of Guelph (2006) demonstrates the $1-billion tourism impact of trade and consumer shows across the Toronto region. 

Useful Links for Tourism Research
City of Toronto »
The Toronto Board of Trade »
Ontario Ministry of Tourism-Research »
Ontario Tourism Marketing Partnership Corporation »
Travel and Tourism Research Association, Canada »
Canadian Tourism Commission »
Canadian Tourism Research Institute (Conference Board of Canada) »
Statistics Canada »
Tourism Industry Association of Canada »
The World Tourism Organization »

For further information please contact:
Tom Griffin, Tourism Business Analyst
tgriffin@torcvb.com